About Us

Meet Coach Cass

I’m Cassandra Craddock — known to most as Coach Cass. I’ve been a qualified Personal Trainer since 2016, working with clients across Australia in gyms, studios, and fitness centres, coaching people of all ages and abilities. My passion lies in movement, wellness, and helping others feel strong, confident, and empowered in their bodies.

I started competing in Bodybuilding in 2018 and have since stepped on stage five times, consistently placing in the top five. As a 100% natural, vegan athlete, I’m proud to have won multiple titles including Overall Fitness and Sports Model, and achieved my Sports Model Pro Card with the NBA in 2023.

Nutrition has always played a big role in my journey. I’ve followed a plant-based diet since 2016 and completed my Diploma in Sports Nutrition in 2025. Whether I’m blending a smoothie bowl or educating clients on macros, I’m here to make nutrition simple and sustainable.

I also hold a 200hr Yoga Teacher Training certification and have taught classes since 2020. With a love for both strength and stillness, I bring a holistic approach to coaching—blending science, mindfulness, and a whole lot of heart.

When I’m not coaching, I work FIFO in remote WA as a full-time Health & Wellness Coach, managing onsite gyms and wellness programs for FIFO workers. Outside of that, I run my online coaching business, supporting clients across Australia to become the strongest, most confident versions of themselves — inside and out.

I believe coaching should support your entire being — body, mind, and lifestyle. Whether you're training for the stage or simply want to feel better in your own skin, I’m here to guide you with education, empathy, and a whole lot of encouragement.

“Your only competition is your potential.”

Our Values

Strong coaching. Real results. No fluff.

Coach Cass believes in empowering women through education, consistency, and mindset — not quick fixes. Our approach blends structure, support, and strategy so you can build strength, confidence, and lasting change.

FAQs

  • Absolutely. Coaching is tailored to your experience level, whether you’re just starting out or have years of training under your belt. Cass will meet you where you're at and guide you every step of the way.

  • Not at all! While Cass follows a plant-based lifestyle, coaching is 100% customised to your preferences and dietary needs — no judgment, just support.

  • Check-ins are completed weekly or monthly (depending on your coaching level) through a shared form or direct message. Cass provides detailed feedback, adjustments, and ongoing support to keep you progressing confidently.

  • That’s completely normal. If you’re unsure, just fill out the contact form on our services page with a bit about your goals and Cass will help you figure out which program fits best.